The Sentimental Sister
branding, photography, and copywriting
It’s human nature to be sentimental about the objects that come into one’s life. Every item can tell a story. Over time, it’s easy to quickly accumulate these things, intending to hold on to the memories they represent. The Sentimental Sister offers a unique service to photograph special items for clients – dozens, even hundreds of items – and compile the photos into a high-quality keepsake book. The belief is, a photo of a cherished item can serve as a reminder of the history, significance, and meaning of that item just as effectively as the object itself. This gives customers the freedom to declutter countless objects while still retaining their memories.
To communicate this unique offering, branding for The Sentimental Sister marketing showcases the beautiful result of a successful photoshoot. Dozens of curated object photos act as a pattern for the brand, and represent what a client could expect from their own experience. Warm tones, friendly language, and luxurious packaging elevate the customer experience.
